Throughout October, The Shard’s award-winning bars and restaurants will also take part in the initiative with special pink-themed experiences in support of vital charities. At Shangri-La The Shard, London, guests can indulge in a Clouds of Pink Afternoon Tea at TĪNG Restaurant, sip Pink-Hued Creations at GŎNG Bar, and enjoy a Pink Sky Brunch at Sky Lounge — with a portion of proceeds going to Guy’s Cancer Charity.

Oblix at The Shard will join the cause with a special pink edition of its Afternoon Tea. For every Pink Afternoon Tea sold across the building, £1 will be donated to Breast Cancer Now, helping fund crucial research and support services.

The glowing pink spire and charitable dining experiences combine to shine a light on breast cancer awareness while supporting organisations dedicated to making a difference.

To support directly, donations can be made to Breast Cancer Now and Guy’s Cancer Charity. Every contribution helps fund research, treatment, and support for those affected by breast cancer.